Principal Demand Strategy BD, Amazon Publisher Cloud
DESCRIPTION
We are seeking a Principal BD to serve as the demand specialist within Amazon Ads for Amazon Publisher Cloud deals. APC is a game-changing new service that operates at the intersection of advertising, signal collaboration, and cloud services. Built on AWS Clean Rooms, APC is the first and only service enabling advertisers to activate more efficient campaigns, powered by exclusive signal collaboration between leading publishers and Amazon Ads. In this role you will be a key leader within an entrepreneurial team tackling some of the most exciting and complex opportunities in digital advertising.
The ideal candidate will be able to define hold co and vertical-specific strategies and partner with key internal stakeholders to drive buy-side awareness, consideration and activation of scaled programmatic budgets. You have equal experience and comfort working with C-level executives as you do with product and engineering teams. This is a high-impact role that requires not only strategic vision and inventing for your customers, but also strong execution, and excellent communication.
In this role, you will serve as single-threaded lead for Amazon Ads sales teams, Supply Desk and product marketing to drive awareness of APC enabled supply and activation paths. You will own defining the strategies, tactics, collateral and mechanisms that enable partner teams to more effectively engage advertisers and agencies.
Key job responsibilities
Key job responsibilities
* Partner closely with Amazon Ads stakeholders to drive advertiser and agency adoption of APC deals across streaming TV, audio, and web display
* Serve as subject matter expert on APC and support Amazon Ads teams in agency and advertiser pitches
* Engage and influence senior buy-side data leaders on incorporating publisher side signals into their data strategy, with APC delivering the critical mass.
* Engage with product marketing on GTM to scale sales efforts
* Establish best practices and engagement models with Amazon Ads stakeholder organizations.
* Synthesize customer feedback and industry industry intelligence to be incorporated into the product roadmap
A day in the life
About the team
Amazon Publisher Services helps digital publishers around the world build and grow thriving businesses. We provide services and advanced technologies to web, mobile app and advanced TV publishers of all sizes, including many of comScore’s global top 100, to help them monetize their content with demand from multiple programmatic buyers. Our server-side header bidding solutions are fast and reliable across devices, handling billions of queries per day, delivering ads in milliseconds. The result is more profitable advertising for publishers and more relevant ads for customers.
BASIC QUALIFICATIONS
- 7+ years of professional or military experience
- 7+ years of developing, negotiating and executing business agreements experience
- Bachelor's degree
- Experience developing strategies that influence leadership decisions at the organizational level
PREFERRED QUALIFICATIONS
- Experience as a founder or executive focused on related segments, or as a practice leader or business unit owner
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $158,400/year in our lowest geographic market up to $262,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.