Sr. GTM Specialist - Sponsored Ads, Product Sales Specialists (PSS)
DESCRIPTION
At Amazon Advertising, we sit at the intersection of advertising and eCommerce. With millions of customers visiting us every day to find, discover, and buy products, we believe that advertising, when done well, can enhance the value of the customer experience and generate a positive return on investment for our advertising partners. We strive to make advertising relevant so that customers welcome it and advertisers can easily implement it.
The Product Sales Specialist (PSS) organization sits squarely between the product teams who make our ad solutions, and the field teams who sell it. GTM Specialists in the Product Sales Specialist organization are the voice of the customer and the field back to the Ads Product orgs, as well as the business owners for delivering on customer outcomes through the adoption of product solution. They are responsible for:
- Owning interactions with each Product org, producing a stack-ranked set of Global Sales priorities, and influencing requirements, roadmap decisions and trade-offs
- Developing and implementing global GTM strategies and sales plays, both for existing capabilities and new ones (e.g. betas, launches)
- WW Service and operations team engagement as it pertains to new and emerging products and 4) Partnering with Product Marketing on global Sales and Marketing narratives
This Sponsored Ads GTM role will support our US and EU Large Customer Segment (LCS) teams covering our largest advertisers to help prioritize which advertisers are the most opportune to speak to, what is the right story and combination of products to sell to these advertisers, and what are the right recommendations for us to send these advertiser to implement their strategies. This person will play a critical role partnering with an internal product team that will automate these actions and as part of this partnership will provide user stories for required product features and will be responsible for GTM to drove adoption of this tool. The right candidate for this role will thrive building large impactful programs in an ambiguous environment.
Key job responsibilities
- Articulate the voice of the customer and Sales back to product organization, to define product development priorities that set global direction for Ad Sales go-to-market.
- Dive deep to understand key opportunities and design, deliver and audit repeatable playbooks to take advantage of these insights
- Summarize key findings in written documents both to influence senior leaders as well as to report back on business pacing
- Consult on product narratives to ensure product positioning is aligned with customer and sales feedback.
- Earn trust with LCS sales team, understand how to marry their key sales motions with ad product priorities to automate pitches/recommendations that will deliver results.
BASIC QUALIFICATIONS
- 5+ years of professional or military experience
- Experience developing strategies that influence leadership decisions at the organizational level
- Experience managing programs across cross functional teams, building processes and coordinating release schedules
- Bachelor's degree
PREFERRED QUALIFICATIONS
- Experience influencing internal and external stakeholders
- Experience interpreting data and making business recommendations
- MBA
- Proven track record in digital advertising GTM with experience in DSP a plus. Demonstrated ability to operate autonomously while defining and delivering priorities amidst ambiguity.
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $133,200/year in our lowest geographic market up to $220,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.