Principal, Sponsorships , Prime Video Ads
DESCRIPTION
Are you interested in shaping the future of entertainment? Do you want to invent, disrupt and redefine what entertainment means for fans, creators, and communities all around the globe?
As part of the Prime Video team, you’ll get to work on projects that are fast-paced, challenging, and varied. Also, you’ll get to experiment with new possibilities, take risks, and collaborate with remarkable people.
We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented creatives, technologists, marketing professionals and so much more, you can decide where a career with Prime Video takes you!
Prime Video Advertising is looking for a Principal Sponsorship Lead to set the strategy, execution and performance goals of the Advertising Sponsorship and Integrations program. This role will ensure the packages/titles brought to market are projected effectively, priced properly and launched flawlessly. This role will help set goals for the program and mechanize the program to ensure continual improvement. It will influence product prioritization, establish financial goals, internalize advertiser needs and shepherd the packages to market, assuring best-in-class sponsorship activations for our customers.
This role will work closely with Amazon Studios to ensure (i) content selection and marketing assets meet business objectives, (ii) talent is aligned with sponsorships, placements, products and integrations and (iii) the slate is mechanized upstream to allow for packaging and presentation for sales motions and keystone events (e.g. Upfronts). They will work closely with Ads GTM to ensure the program meets advertiser needs across programing, product, pricing.
Key job responsibilities
• Develop sponsorship strategy with partner teams for Sponsorship program across Content, Marketing, Product and GTM
• Contribute to managing revenue goals and other KPIs for the Prime Video Advertising Sponsorship and Integrations program
• Lead business reviews with senior leadership
• Develop/implement mechanisms to track sales pipeline/demand, manage pre-sales pitches and post-sale execution, and audit/improve results
• Influence product prioritization to meet advertiser needs for Sponsorships
• Innovate with Ads and Amazon/MGM Studios to develop exciting advertising-friendly packages against key Amazon Originals titles and editorial initiatives, inclusive of integrations, custom content and ad innovations
BASIC QUALIFICATIONS
- 9+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience communicating results to senior leadership
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
PREFERRED QUALIFICATIONS
- Experience with creating GTM initiatives at scale
- Experience working cross-functionally across marketing, product management, analytics, UX, and research
- Experience guiding creative input, development and execution from concept to completion
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $153,000/year in our lowest geographic market up to $252,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.