Manager, Brand Marketing, Brand Building
DESCRIPTION
Do you want to help Brand Owners build better brands while ensuring the best possible customer experience within the Amazon Store? Do you want to use data, and customer research to develop marketing strategy and scalable solutions that help Brands stand out to Customers and build brand equity?
The Brand Marketing team is looking for an experienced Marketing Manager who will own defining Brand building marketing vision, and lead a high performing team to translate them into durable roadmap to realize our vision. The person will use data, market research, science research, customer anecdotes to create scalable programs to drive Brand building HVAs and Brand building outcomes. The role also owns high visibility programs to shift Brands perception of Brand building on Amazon.
This role will partner with internal stakeholders, including research, product, BI and development as well as external stakeholders within Amazon Ads and Seller Partner Services (SPS) to ensure alignment to deliver their vision.
Key job responsibilities
Key job responsibilities:
• Dive deep into data and customer research to uncover pain points that brands and customers face.
• Develop the vision, goals and roadmap for Brand building marketing.
• Manage a high performing team
• Explore and propose opportunities to scale brand communications and actions across channels.
• Define and deliver key metrics and or goals, ensure on-time execution, and communicate status to senior leadership through regular business reviews.
• Establish and manage relationships with internal stakeholders, identify and pursue collaboration opportunities across-org to ensure consistent CX.
• Demonstrate strong bias for action; ability to juggle multiple priorities and effectively deliver in a dynamic environment.
About the team
The Brand Experience (BX) organization creates, builds and leads innovation for Brand Owners in the Amazon store. Our growing portfolio of BX tools enable brands to grow their brand awareness, improve their consideration, increase their conversion, and build brand loyalty. We have a broad mix of experience, tenures, and roles within our organization. We strive to create an open environment that allows a diverse set of team members to expand on their strengths and grow in their opportunity areas in order to drive their longer term career success.
BASIC QUALIFICATIONS
- 6+ years of professional non-internship marketing experience
- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience driving direction and alignment with cross-functional teams
PREFERRED QUALIFICATIONS
- Experience working with multiple groups of stakeholders
- Experience in e-commerce, digital products or entertainment industries
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $141,400/year in our lowest geographic market up to $233,800/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.