Senior Social Media Manager, EU Social Media Team
DESCRIPTION
We’re Amazon Prime Video’s in-house EU Social Media team. Content and Pop-Culture Junkies at heart, we believe that the best stories empower people and drive meaningful change in the world, one episode at a time. Our ambition is to connect authentically with customers through topical and locally-nuanced stories that entertain, delight or inspire. This involves planning, creating, iterating and distributing bespoke Editorial Content in various formats through Social Media platforms. We strive to make our feeds as engaging as our customers’ favourite TV shows.
We are looking for a highly motivated, innovative and performance-oriented Senior Social Media Manager with a fluent level of English and Dutch to help grow our business in the Netherlands. You will bring your experience launching and managing best-in-class Social presences and campaigns for major brands (agency or client side).You are genuinely passionate about Entertainment - if you spend your weekends recommending what show or movie your friends should watch next, that’s a great start. You have a deep understanding of what content resonates across the Social Media landscape. You obsessively keep up with the latest digital trends, and you’ve probably introduced friends and family to your favorite Creators and handles. You stay curious, have ruthlessly high standards, and you're able to seamlessly switch between 'doing it yourself' and 'sprinkling magic dust' on agency work. You're comfortable using data to test, evaluate and refine your output - and prove impact. You are comfortable moving between right and left brain thinking, with your day-to-day including both creative and innovative thinking and diving deep in measurement and process improvement. You are willing to be based in Amsterdam and travel when required.
Key job responsibilities
- Support the development and implement channel and growth strategies for Prime Video's Social presence in the Netherlands
- Support the development and implement standout campaigns for local as well as global priority launches and distinct Editorial content across Prime Video's NL Social handles that drive follower growth, engagement and watch time
- Drive highest-bar measurement and analytics of Social campaigns and Editorial across Social platforms including cadenced reporting
- Tap into topical trending content and make Prime Video part of the conversation
- Partner closely with internal (e.g. Marketing, PR, Content Teams) and external stakeholders (e.g. agencies, production companies, talent) to ensure strong working relationships and outputs
- Collaborate with Social platform partners to identify new opportunities and ensure the business is adopting the latest product features and best practices
- Input into Social campaign and always-on content budget
BASIC QUALIFICATIONS
- Fluent level of English and Dutch (verbal &
- and written)
- Extensive experience in developing and managing Social channels and campaigns of significant scale for brands
- Experience in using data and metrics to measure and report impact and shape action plans
- Experience in creating engaging Social content
- Agency steering experience
- Extensive know-how about the ever-changing Social Media landscape
PREFERRED QUALIFICATIONS
- Entertainment experience
- Deep knowledge of Pop Culture/Movies/TV/Music
- Editorial experience in digital publishing world
- Experience with paid Social Media
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